The guys over at Synapse Life (a productivity suite) released today a new mobile nightlife service called Down2Night. Down2Night lets you use your cell phone to post and receive notices of events that are going on at your favorite local venues. Seattle is the first city covered by the service.
We covered Movoxx earlier, but their SMS service is for nightlife deals instead of coupons. Down2Night adds a web interface that lets you add events and chose the venues you want to receive updates from. Each night of the week you choose, Down2Night will send updates of the top voted event for each venue you’re subscribed to. The top event can be something listed by the venue’s owner, or even a big birthday bash being held that night. As the service grows, the most likely business model is the local advertising market. Everyone, though, is eager to get a hold of the elusive 18-35 crowd that makes up Down2Night’s target market.
So far the mobile components for services like Upcoming.org or Yelp haven’t begun to offer voting or subscriptions, but I suspect it won’t be long.


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What venues in Seattle subscribe to Down2Night?
Comment by John — February 19, 2007 @ 9:55 am
Good question. Century Ballroom, Flying Fish, the Showbox, Viceroy, Crocodile Cafe, Del Rey, Karma Martini Lounge, Amber, Columbia City Theatre, Dimitriou’s Jazz Alley, Havana, Marcus Martini Heaven, The Apartment… On second thought, just go here http://down2night.com/seattle
Comment by Nick Gonzalez — February 20, 2007 @ 12:46 pm
Shouldn’t this be part of the “Sponsored Links” section? Surely there are more compelling things to write about in the mobile world than down2night, who’s only mobile component appears to be an SMS notification tool (which a kid in their basement could whiz together in about 15 minutes)
Comment by JB1 — February 22, 2007 @ 8:44 pm
And one did. We, ironically enough, had the same service, except we dont do web-phone.
We set it up where people can text in and get suggestions of nightlife in Las Vegas/Los Angeles. The messages change every week and have sponsors. That’s the correct way.
test it for yourself, it is not a premium service. text 2do2night to 35350
Comment by Roy T. — February 23, 2007 @ 12:53 am
down2night is a much more appealing concept than 2do2night. down2night lets you decide who and when you want to hear about clubs and bars. I dont want random sponsors on my phone. d2n allows for some targeted relevant information as well as couponing. Edge: d2n
Comment by VC — February 26, 2007 @ 4:46 pm
VC we don’t provide the same service, nor are interested in doing what d2n is doing. I agree with what commentors left on TC, whats the point of signing up to receive alerts about your favorite places if you already know about what happens there.
You have to sign up, create an account, select, with us, text the word, get suggestions. Simple. plus, we make profit with sponsors to keep the service free.
Comment by Roy T. — February 28, 2007 @ 5:28 pm
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